Before I sold products, I was a burned out graphic designer who always felt like there was more.
I felt like running a business should be easier (and more fun) - like I was missing SOMETHING. Instead of being free, I'd just created a NEW JOB for myself... and then I discovered digital product sales.
Anyone who has an expertise in something can sell products online - including you. Making an income with digital products will give you your time back - so that you can focus on the good stuff that really matters.
I can't help but want to make this information accessible to the world.
Here's what you'll learn in the challenge.
How to choose whether to start with a digital service, workshop or product
How to identify your focus and your audience
How to actually create and sell "your thing"
The tech set up to collect payments and deliver the product
The exact steps I took to make it happen (even as a camera-shy, busy mom of three)
You'll walk away from day one knowing...
Digital Products 101: What type of digital product would be irresistible for your clients
How to research EXACTLY what your competitors are selling and how to generate ideas for your own products.
Plus TONS of digital product examples! Including what's working right now for service providers, coaches, creators, experts, network marketers and more!
You'll walk away from today having learned...
The fastest method to monetize your idea without spending money on ads or months creating a funnel
How to write sales pages that quickly move your ideal customers to action
The "Path of Least Resistance" strategy and why it's important to finally make the moves you've been considering for months (or years).
On day three, I'll show you the secret to selling your digital product to more and more people - and building a system that does it for you without doing the heavy lifting every time.
You'll walk away from today having learned...
A plan for your "Minimal Viable Product" - the ultimate prevention plan for overthinking and never-launching
Serendipity Selling - Making your messaging SO GOOD that your customers say to themselves "is she in my head right now!?"
Unshakeable Confidence - I'll share my secrets to outrunning my self-doubt, so that I can launch before the resistance sets in.
On day four, I'll show you how I reached high-value buyers with a toggle of a switch, and how you can do the same.
You'll walk away from today having learned...
How to figure out where your dreamiest of clients
are hanging out online
How to use "OPA*" to reach all of the right people in one place... *Other People's Audiences
How to survey existing clients for a "secret roadmap" of finding more perfect fit customers just like 'em
Why becoming a "Decision Maker" was the best identity shift I've ever experienced - and how making that choice for yourself can change everything
Sweet, suite selling - How (and when) to bundle your products to make more money every transaction
Digital Business Models that will inspire you to think beyond 1:1 coaching or selling your time ever again.
Feeling stuck in your growth
Questioning your enough-ness
Overwhelmed and unsure of your next steps
Wanting more, but not clear on where to start
Momentum and excitement about your business
Clear and confident on your next moves
Step-by-step action plan
Shifted identity into clarity and action taking!